Write Your Cover Letter Like A Marketer Would

I recently covered ways to format your cover letter and what to include, but I want to dig a little deeper and discuss how to make your cover letter a true marketing document. Just as we did with writing a resume in part one of this blog post, we want to keep in mind theContinue reading “Write Your Cover Letter Like A Marketer Would”

Improve Your Resume By Thinking Like A Marketer

Clients often feel overwhelmed when it comes to writing a resume or cover letter. They don’t know where to begin or what to include. This part of the job search is one of the first steps, but it can also be the most difficult.  I’d like to provide a framework that could help you startContinue reading “Improve Your Resume By Thinking Like A Marketer”

Never Stop Learning: The Secret To Propel Your Career Forward

Regardless of where you are in your career, it is important to continue learning and improving your skills. Whether you are still trying to land your first job, or you are a seasoned professional, you want to keep your skills current and remain attractive to future employers. Fortunately there are plenty of ways (both freeContinue reading “Never Stop Learning: The Secret To Propel Your Career Forward”

What Should I Include In My Cover Letter?

As a career coach, I often get asked how to write a cover letter. Cover letters don’t have to be long (3-4 paragraphs max is usually sufficient), but they should be written in a way that helps you stand out from the competition. It is okay to show a little of your personality in yourContinue reading “What Should I Include In My Cover Letter?”

Resume Makeover: What Have You Accomplished?

A lot of job seekers view their resume as simply a chronological listing of their work experience. They list all the responsibilities of each position–but their resume could be much stronger if they took a different approach. Think of your resume as a marketing document. You want to make your experience as attractive as possibleContinue reading “Resume Makeover: What Have You Accomplished?”

13 Career Goals To Tackle In 2022

Photo: Bich Tran, It’s almost February…how are your New Year’s resolutions going? If you are like most of us, you’ve probably already given up on quite a few of them. Don’t worry, it happens! I sometimes like to take a more segmented approach to my goals. Monthly goals seem easier to tackle than aContinue reading “13 Career Goals To Tackle In 2022”

3 Rules of Job References

Employers often want a few professional references from you during the interview process. As you interview for jobs, you’ll want to gather your list of references to have them ready. But there are a few things to consider as you do this. What are references? Employers will want to hear from others who have workedContinue reading “3 Rules of Job References”

How To Show Enthusiasm In A Job Interview

You’ve heard that you need to show enthusiasm in a job interview, right? Well, it’s true!  But if you’re an introvert, or not a high-energy person, how do you do it? And how do you make it seem natural, without going overboard? As an introvert myself, I’ve discovered there are easy ways to bump upContinue reading “How To Show Enthusiasm In A Job Interview”

3 Ways Job Seekers Get This Interview Question Wrong, And How You Should Answer It

Have you struggled with how to answer “Tell me about yourself” in a job interview? It is one of the most common interview questions, and it causes many job seekers to stumble when answering it.